DX: Start with the problem, not the solution. Design is the mechanism that can change customer experience.
Support the #GlobalGoals and help end extreme poverty by 2030! #GlobalCitizen #CitiThankYou thndr.it/1Q6L1fP
FOLLOW@askmammoth
Make the #GlobalGoals famous! Join #CitiThankYou & #GlobalCitizen in the movement to end extreme poverty. Sign up: globalcitizen.citi.com
Every aspect of a U/X should have a tactical reason behind it and a goal against business objectives and user need. twitter.com/adamfalat/stat…