Innovation. Service. Results.
  • PCD Group named one of America’s Fastest-Growing Private Companies
    PCD Group named one of America’s Fastest-Growing Private Companies
  • Women & Co.

    Start Talking About Money…

    Women & Co.
  • Citi Mobile®

    Customer Adoption,
    Sign On, Tweet for Service,
    1 Tap Account Opening

  • Citi® QuickTake Video Series

    End-to-End Delivery:
    Strategy, Content Development, U/X Design, Digital Video Production

    Citi QuickTake Video Series

PCD Group is an award winning interactive agency specializing in the strategic, creative and technical delivery of digital customer experiences including websites, mobile, tablet & web applications.

PCD Group makes 100 Fastest Growing Companies list.
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PCD Group makes a splash on Willamette. See Photos

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Company

PCD Group’s mission is to create digital customer experiences that capture the spirit of your brand, are innovative, engaging, easy to use and that greatly benefit your business and your customer’s life. We help you get new customers, retain them and deepen the relationships. Over the last 16 years we have been working with the world’s leading brands to create many firsts that have become today’s “standards” in the digital arena. We have delivered on thousands of initiatives from awareness campaigns, strategic rebranding and website redesign, online account opening, “sticky” service adoption, retention strategies, segment marketing, fulfillment applications, CRM, CMS and other applications for the web, mobile and tablet. Our digital experiences have won awards and been recognized by the industry for innovation. Proven by our long-term relationships, our service track record is excellent with some relationships lasting well over a decade. We are experienced, efficient, effective experts that provide great design, remarkable technology development, operational integrity and true value to the clients we work for.

Capabilities

Insights & Planning

Engagement starts by understanding your buisness objectives, the competivite landscape and your customer needs. We apply these finding and insights to create optimal strategies in meeting your sucess measures.

  • Business Requestments & Sucess Measures
  • Competitive Review & Opportunities
  • Persona Development
  • Focus Groups
  • Strategy & Tactic Development
  • Project Planning

User Experience Design

Perfecting integration of usability best practices and beautiful visual design, our approach is to turn appropriate strategies and tactics into innovative and compelling experiences that fully extend your brand into the online, mobile and social media experience.

  • Functional Specifications
  • Content Stragegy & Development
  • Interaction Design: Use Cases & Process Flows
  • Information Architecture
  • Interface & Navigational Design
  • Visual Design

Technology Development

With our in-house development team, PCD Group delievers development solutions for websites, mobile and web applicaitons. We are not limited by any one technology and our solutions are fully customizable and expandable.

  • Technical Specifications & Architecture
  • Web, Mobile & Application Development
  • Content & Customer Relations Management
  • Analytics & Tracking
  • Fulfillment Applications
  • Quality Assurance & Functional Testing

Data Services & Marketing Science

For maximum customer awareness, adoption and engagement, we continously measure, analyze and optimize against your KPIs.

  • Development of Key Perfformance Indicators
  • Measurement Strategies
  • Scorecards & Reporting
  • Qualitative & Quantitative Analysis
  • Integration of Webtrends & Site Catalyst
  • Custom MIS Solutions

Portfolio

  • Women & Co. Thumbnail

    Women & Co.
    Content Strategy & Website Redesign

  • Citigroup.net Thumbnail

    Citigroup.net
    Intranet Redesign & CMS

  • Citi at Work Thumbnail

    Citi at Work
    Content Strategy & Website Redesign

  • Citi Mobile Thumbnail

    Citi Mobile
    Mobile Applications

  • Citi Business Online Tours Thumbnail

    Citi Business Online Tours
    Video Series

  • Citibank North America Thumbnail

    Citibank North America
    Micro Marketing

Women & Co. Detail

Women & Co.

Content Strategy & Website Redesign

PCD Group has poised Women & Co as THE go-to online resource for women and money. Through a partnered effort in 2012, we’ve re-launched and rebranded Women & Co.’s website to deliver a destination that has a sharp, insightful and female point of view, bringing together diverse perspectives and delivering content where, when and how she wants it.

View Slideshow Visit Website
Citigroup.net Detail

Citigroup

Content Management System

PCD Group enhanced Citi’s corporate intranet Citigroup.net, a portal for news and information targeted towards all Citi Knowledge Workers, globally. The opportunity: to solve existing issues with current usability and workflow constraints. The response: the delivery of feature and functional enhancements, which allowed for more control and flexibility in the content being published back into the hands of Citigroup. The results: A realization of an increase in content productivity by 400%.

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Citi at Work Detail

Citi at Work

Content Strategy & Website Redesign

PCD Group’s opportunity: deliver a communication vehicle to service information readily. The response: create tools that offer co-branding opportunities; deliver production information around savings and discount benefits when enrolling in the program. The results: increase of account balances; acquisition of new customers and the promotion and presence of financial education.

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Citi Mobile Detail

Citi Mobile

Mobile Applications

PCD Group and the Citi Mobile team target the Gens forward customer to create a mobile-friendly merchandising –microsite experience. By implementing best practices around mobile design, PCD Group can respond quickly with updated campaigns and special offers; one tap account opening; device detection; resulting in promoted awareness and support adoption of Citi Mobile customers.

View Slideshow Visit Website
CBOL Tours Detail

CBOL Tours

QuickTake Videos Series

Citi asked PCD Group to design and develop an effective system of delivering engaging, interactive materials that demonstrate to prospects and customers the many benefits and features surrounding Citibank’s mobile and online banking services. We designed a flexible structure and effective “template” that is easy to add to so that new services can quickly and effectively be added over time using a unified presentation.

View Slideshow
Citibank NA Detail

Citibank NA

Micro Marketing

PCD Group has created Micro Marketing a portal for Citi’s Consumer Products & Services. The site is the principal communication vehicle for product, program and promotion information, training and sales resources into the branches and through On sites, Table Events, Local Advertising, Formal Events, Kids Day and Seminars. This portal allows the Micro Marketing branch to explore and leverage the unique opportunities and characteristics of an individual market place and customer base.

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  • Women & Co. Slide #1
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  • Citigroup #1
  • Citigroup #2
  • Citi at Work Slide #1
  • Citi at Work Slide #2
  • Citi at Work Slide #3
  • Citi at Work Slide #4
  • Citi at Work Slide #5
  • Citi Mobile Slide #1
  • Citi Mobile Slide #2
  • Citi Business Online Slide #1
  • Citi Business Online Slide #2
  • Citi Business Online Slide #3
  • Micro Marketing Slide #1
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  • Micro Marketing Slide #3
CLIENT NAME Title of Project

Team

  • Paulette Carter, CEO
  • Natalya Faden, Corporate Technology Officer
  • Danielle Bastron, Operations Director
  • Tim Gault, Creative Director
  • Pete Ficht, Sr. Interactive / UX Designer
  • Eric Coddington, GUI & Flash Designer
  • Ryan Williams, Sr. Software Engineer / Team Lead
  • Dan McElligott, Sr. Software Engineer
  • John Shepard, Software Engineer
  • Joey Solis, Software Engineer
  • Zeb Merson, Operations
  • Paulette Carter
  • Natalya Faden
  • Danielle Bastron
  • Tim Gault
  • Pete Ficht
  • Eric Coddington
  • Ryan Williams
  • Dan McElligott
  • John Shepard
  • Joey Solis
  • Zeb Merson
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100 Fastest Growing Companies

Fastest Growing Company Award
Eric Cook, HR | Danielle Bastron, Operations Director | Paulette Carter, CEO

PCD Group was honored with a ranking on the Portland Business Journal’s 100 Fastest Growing Private Companies list. CEO Paulette Carter walked down the red carpet to receive the award. PCD Group came in 51st on the prestigious list in a very competitive year. For five of the last six years PCD Group made it on the list. The event spotlights Oregon businesses with dramatic growth. We look forward to another ranking and appearance next year.

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PCD Group Team Having a Little Fun on Willamette

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Contact Us

Interested in working with us? We would like to hear from you! Contact us at 1 (503) 525-2989 or fill out the form below.

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5257 NE Martin Luther King Jr Blvd, Suite 301 • Portland, OR 97211

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Phone: 503-525-2989
Fax: 503-226-7668
Address: 1650 NW Naito Pkwy, Suite 300, Portland, Oregon 97209

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